Monday 29 November 2010

Research info leeds

20 Facts/Stats/Words (all seconday)

Leeds is the second largest metropolitan district in the UK
extending 15 miles from east to west, and 13 miles from north to south. This      wide boundary contains some 562 square kilometres - of which two thirds is Green Belt - affording some of the most beautiful scenery in Yorkshire.
58,789,194
making it the third biggest city in the UK after London and Birmingham.
There are more females (369,570) than males (345,834) living in Leeds.
n 731 AD Bede’s “History of English Church and People” mentions Leeds Parish Church. Leeds was then called Loidis.
Natives of Leeds are known as Loiners.
Located in West yorkshire
Leeds is the cultural, financial and commercial heart of the West Yorkshire Urban Area,
population of 1.5 million
an economic area with Leeds at its core, had a population of 2.9 million
Leeds is the UK's largest centre for business, legal, and financial services outside London
In the 17th and 18th centuries Leeds became a major centre for the production and trading of wool.
The city is a major centre of higher education, being the seat of the internationally acclaimed University of Leeds as well as Leeds Metropolitan University and Leeds Trinity University College.
The student population has stimulated growth of the nightlife in the city and there are ample facilities for sporting and cultural activities, including classical and popular music festivals, and a varied collection of museums.
In 1801, 42% of the population of Leeds lived outside the township, in the wider borough.
At 53°47′59″N 1°32′57″W (53.799°, −1.549°), and 190 miles (310 km) north-northwest of central London, the central area of Leeds is located on the River Aire in a narrow section of the Aire Valley, which is in the eastern foothills of the Pennines.
The city centre lies at about 206 feet (63 m) above sea level
The centre of Leeds is part of a continuously built-up area extending to Pudsey, Bramley, Horsforth, Alwoodley, Seacroft, Middleton and Morley
Over 65% of the Leeds district is green belt land and the city centre is less than twenty miles (32 km) from the Yorkshire Dales National Park,
Leeds has a temperate climate, with four distinct seasons. As with most of the eastern counties of England, Leeds is a relatively dry city, with an average of 660 mm of rain falling annually, which is drier than New York City, Sydney and Rome. Snowfall can occur from November - April, but is most common from January - March. When snowfall does occur, it rarely sticks on the ground for more than a few days. An exception to this would be the snowfall of 2009-2010, where there were several prolonged spells of continuous snow cover, particularly in late December and early January. Hard frost in winter is common and can occur any time from October–April.
City of Leeds is the local government district covering Leeds and the local authority is Leeds City Council. The council is composed of 99 councillors, three for each of the city's wards.
The councils of Horsforth, Morley, Otley and Wetherby are town councils.
Leeds displays a variety of natural and built landmarks. Natural landmarks include such diverse sites as the gritstone outcrop of Otley chevin and the Fairburn Ings RSPB reserve. The city's parks at Roundhay and Temple Newsam have long been owned and maintained by the council for the benefit of ratepayers and among the open spaces in the centre of Leeds are Millennium Square, Leeds City Square, Park Square and Victoria Gardens. This last is the site of the central city war memorial: there are 42 other war memorials in the suburbs, towns and villages in the district.
Leeds has the Grand Theatre where Opera North is based, the City Varieties Music Hall, which hosted performances by Charlie Chaplin and Harry Houdini and was also the venue of the BBC television programme The Good Old Days, and West Yorkshire Playhouse.
leeds has a very large student population, resulting in a large number of pubs, bars, nightclubs and restaurants, as well as a multitude of venues for live music. The full range of music tastes is catered for in Leeds. It includes the original home of the club nights Back 2 Basics and Speedqueen.[130] Morley was the location of techno club The Orbit.[131] Leeds has number of large 'super-clubs' and there is a selection of independent clubs.
Leeds has a well established gay nightlife scene. The Bridge Inn and The New Penny, both on Call Lane, have long been gay night spots
Leeds United A.F.C. are the city's main football club. Leeds Rhinos (Rugby League), Leeds Carnegie (Rugby Union) and Yorkshire County Cricket Club are also based in the city. Leeds United was formed in 1919 and plays at the 40,000 capacity Elland Road in Beeston. The team play in The Championship - the second tier of English football.
Results from the 2001 census
Religion
Number of people *
% of Leeds population *
Christian
492,656
68.86
Buddhist
1,587
0.22
Hindu
4,183
0.58
Jewish
8,267
1.16
Muslim
21,394
2.99
Sikh
7,586
1.06
Other religions
1,530
0.21
No religion
120,139
16.79
Not stated
58,060
8.12
20 opinions on leeds ( all primary)
leeds is banging pal.
serious banter
leeds is a great place to live, which has a wide diversity in things to do.
leeds as a town has a large drug problem, and for that reason i was apprehensive about sending my son to university there.
the students support our economy,without them we would be being effected by the finical crises more.
there is a strong thespian influence in leeds.
Leeds is an academic centre of excellence
leeds united, are better than there man counter parts.
quickest taxis in england pal.
leeds is the bristol of the north
whats good about leeds…chips and gravy
Leeds has arguably one of the best clubbing scenes in the country packed into a compact metropolis that defies even the most discriminating clubber not to find something to take their fancy.
the city inn is the best place to stay in leeds.
You see, I love Leeds. Think it's a terrific city and sometimes Leeds folk don't always appreciate what they have, we tend to take it for granted a lot of the time, picking up on its shortcomings rather than seeing the good stuff we have here.
road congestion in leeds is something that the council should address.Hyde park is the best place for a student in leeds to live
the best pub in leeds is the hyde park pub.
newcastle is better than leeds.

Monday 22 November 2010

What is Graphic design.





















All the images above show pre WW2 magazine covers. I love they way in which the simplicity of the covers attract the on looker. I especially like the image above "pagina' at the time this was a standard magazine cover. And now this simplistic style of print, which was excepted as the only way pre WW2, would  be considered a piece of art. How modern day mass production has perhaps over complicated, front covers of magazines or books. This is cover is just as strong as any other modern magazine.

What is Graphic Design.


























The images above, are all examples of packaging design, the reason that have included them is that they demonstrate how simplicity in design and form can sometimes be the most effective. for example the Niva one at the top. It is ver basic in layout, but u can automatically tell from the box that it is there xmas gitf box. Just with the introduction of the snow flake like images on what is normal a plane blue. This to me is effective graphic design as it is communicating a new message by only altering the old one slightly. 

T-shirt Inspiration.

For the mail shot, i will include t shirt transfers, as this will achieve the interaction that i was aiming for with in the mail shot. the aim of the mail shot is to encourage people to attend an event, as a result i will need design of the transfers to be bold and in the correct tone of voice. I will leave the layout of where the audience put the transfer up to the. to increase the interactivity.


























The transfers will be largely text based, as this will allow me to demonstrate the correct persuasive tone of voice.

Mail shot Research

For this project, i will be looking to persuade the reader of the letter to attend and event. So will need an eye catching and intresting evelope and layout. I will look at creating some interaction for the reader once opening the letter. so the net of the envelope will need to have this in mind.




Propaganda Research

Looking at propaganda in relation to my poster project, as there are a lot of similarities in what i am trying to portray. in tone of voice and the style i wish to achieve.






The Newspaper Research.

French strikes: dinner ladies lead the fight for pension cuts..
× President Sarkozy is planning to raise the pension age from 60 to 62 and the age to retire with a full pension from 65 to 67.
× The majority of French dinner ladies are aged between 35 and 50 and are single mothers, struggling on small wages. They earn 1,200 euros a month.
× Sarkozy has made small concessions to women allowing those born in the early 1950s who brought up three or more children to collect full pension at 65.
× The Dinner ladies have been taking to the streets in protest, they vow to keep up the blockade of school canteen until the government withdraws its whole pension reform.
×
French Lunch
American Lunch
Iceberg lettuce with radishes and vinaigrette
Grilled fish with lemon
Stewed carrots
Emmental cheese
Apple tart
Zweigel's̢㢠hot dog on a roll with tater tots
White cabbage salad [remoulade]
Sauted chicken with mustard
Shell pasta
coulommiers [soft cheese]
Apple compote
Tyson̢㢠chicken fingers with rice and gravy
liver paté and a cornichon
hamburger
peas and carrots
mimolette [Edam-like cheese]
fruit
Double cheeseburger with Fritos̢㢠chips
Cucumber salad with herbs
Spiced sausage
Lentils
Saint nectaire [cheese]
floating island [meringue served on custard]
Mozzarella stixs [sic] with tomato sauce and garlic pasta noodles
potato salad
filet of fish with creamed celery
sauteed lima beans
yogurt
fruit
Stuffed crust cheese and pepperoni pizza
× French school food is seen as part of there education, where as American school food is an easy alternative to good food, that has to abide by slack nutritional rules and guidelines.
× The Uniform worn by the French dinner ladies are white overalls, slip on plastic shoes, in nurseries they wear pink overalls.
× The UNSA, national association of the autonomous unions. Represent the diner ladies.
× Sarkozys bill was passed by a vote of 336 to 223.
 1.  Food included in the groups set out in Schedule 1 must be provided as part of a school lunch in accordance with the following requirements of this Schedule.
2.—(1) Not less than two portions each day must be provided of food from group A, at least one of which must be salad, vegetables or vegetable juice and at least one of which must be fruit, fruit salad or fruit juice.
(2) A fruit based dessert (with a content of at least 50% fruit measured by the weight of the raw ingredients) must be provided at least twice each week in primary schools.
3.—(1) A portion of food from group B must be provided every day except a day when a food from group C is provided as permitted by paragraph 4.
(2) Red meat must be provided at least twice each week in primary schools, and at least three times each week in secondary schools; except that a day when a food from group C which contains red meat is provided may count towards this total.
(3) Fish must be provided at least once each week in primary schools and at least twice each week in secondary schools.
(4) Fish required to be provided by sub-paragraph (3) must at least once every three weeks be oily fish.
(5) In primary schools a dairy source of protein may be provided in place of a food from group B.
4.—(1) A portion of food from each of the subdivisions in group C may not be provided more often than once every two weeks.
(2) Any shaped product comprising a mixture of meat and other ingredients which is not included in the reserved descriptions specified in Schedule 2 to the Meat Products Regulations may only be provided if it complies with the meat content requirements for “Burger” in that Schedule.
(3) No meat product shall be provided if it contains any carcase part listed in regulation 6(2) of the Meat Products Regulations, subject to the exception in regulation 6(3) of those Regulations.
(4) No economy burgers as defined in Schedule 2 to the Meat Products Regulations shall be provided.
5.—(1) A type of bread with no added fat or oil and another food from group D must be provided every day.
(2) A food in group D cooked in fat or oil must not be provided on more than three days in a week.
(3) On each day when a food in group D cooked in fat or oil is provided, a food from that group (other than bread) not so cooked must also be provided.
6.  A portion of food from group E must be provided every day.
7.  No drinks other than those included in group F may be provided, except that whole milk may be provided for pupils up to the end of the school year in which they attain the age of five.
8.  No more than two portions each week may consist of food which has been deep-fried in the cooking or manufacturing process.
9.  No confectionery or snacks may be provided except snacks which consist of —
(a)nuts, seeds, fruit or vegetables with no added salt, sugar, honey or fat (except that dried fruit may contain no more than 0.5% vegetable oil as a glazing agent); or
(b)savoury crackers or bread sticks which are served with food from group A or group E.
10.  Cakes or biscuits must not contain any confectionery.
11.—(1) No salt shall be available to add to food after the cooking process is complete.
(2) Other condiments may be available to pupils only in individual sachets or in individual portions of no more than 10 grams or one teaspoonful.

Food Group
Foods included in group
A. Fruit and vegetables
Fruit and vegetables of all types, whether fresh, frozen or dried.
Fruit canned in water or juice.
Vegetables canned in water or juice.
Fruit salad, fresh or canned in water or juice.
Fruit juice and vegetable juice.
B. Meat, fish and other non dairy sources of protein
Meat and fish (in each case whether fresh, frozen, canned or dried), eggs, nuts, pulses and beans, other than green beans.
Ham and bacon.
Other non-dairy sources of protein.
Any food containing meat together with food from groups A, D or E, but excluding any meat product falling within group C.
C. Meat products
(sub-divided as shown)
Any meat product falling within Schedule 2 to the Meat Products Regulations, and any other shaped or coated meat product.
C1: Burger, hamburger, chopped meat, corned meat.
C2: Sausage, sausage meat, link, chipolata, luncheon meat.
C3: Individual meat pie, meat pudding, Melton Mowbray pie, game pie, Scottish (or Scotch) pie, pasty or pastie, bridie, sausage roll.
C4: Any other shaped or coated meat product.
D. Starchy foods
All types of bread, pasta, noodles, rice, potatoes, sweet potatoes, yams, millet and cornmeal.
E. Milk and dairy foods
Milk (skimmed, semi-skimmed or lactose-reduced), cheese, yoghurt (including frozen), fromage frais and custard; but not butter or cream.
F. Drinks
(sub-divided as shown)
F1: Plain drinks:
Plain water (still or carbonated).
Milk (skimmed, semi-skimmed or lactose-reduced).
Fruit juice or vegetable juice.
Plain soya, rice or oat drinks enriched with calcium.
Plain fermented milk drinks.
F2: Combination drinks:
Combinations of fruit juice or vegetable juice with—
(a) plain water, in which case the fruit juice or vegetable juice must be at least 50% by volume and may contain vitamins and minerals;
(b) milk (skimmed, semi-skimmed or lactose-reduced) or plain fermented milk drinks (in each case with or without plain water) in which case the milk or fermented milk drink must be at least 50% by volume and may contain vitamins, minerals and less than 5% added sugars or honey;
(c) plain soya, rice or oat drink (in each case with or without plain water) in which case the soya, rice or oat drink must be at least 50% by volume and may contain vitamins, minerals and less than 5% added sugars or honey.
Combinations of milk (skimmed, semi-skimmed or lactose-reduced), plain fermented milk drinks or plain soya, rice or oat drinks (in each case with or without plain water) with cocoa, in which case the milk, fermented milk drink, soya, rice or oat drink must be at least 50% by volume and may contain vitamins, minerals and less than 5% added sugars or honey.
Flavoured milk (skimmed, semi-skimmed or lactose-reduced) containing not less than 90% milk by volume and which may contain vitamins, minerals and less than 5% added sugars or honey.
Tea, coffee.
Hot chocolate containing no more than 20 calories per 100 millilitres.

× With the rise in the retirement age the dinner ladies have expressed concern that there will be more at work injuries, which is one of there main points against the rise.
× Some of the potential health problems include back injuries from heavy lifting, breathing problems from ingredients. Also depression will become increasingly common.
× The main political parties in France:
1.    The Socialist Party lead by Sarkozy
2.    French Communist Party lead by Pierre Laurent
3.    Union For a Popular Movement lead by Xavier Bertrand
4.    Rally For The Republic lead by Michele alliot-Marie.
 × With about 18 months before the next election, Sarkozys popularity has slipped to an all time low, with 30 percent of French adults supporting him.
× The majority of the industries in France have also been on strike with 90 percent of service stations shut at one point, as strikes occurred at 12 refineries.
× The French Civil Aviation Authority have scrubbed 50 percent of fights from Paris.

×Pension
×Tata’s
×Sarkozy
×France
×Reform
×Depression
×Retirement
×Dinner ladies
×Canteen
×Euros
×Protest
×Burgers
×Cheese
×Red meat
×FCP
×UMP
×SP
×RTRL
×Education
×Revolt

× “the dinner ladies are becoming the symbol of French women’s rebellion against the retirement reforms” Angelique Chrisafis.
× “if we are forced to work until we are 67 you’re going to see a lot more accidents in the work place”
× “there are cases of depression, because there’s more and more work for fewer staff and we’re under a strict hierarchy”.
× “You get home at night and you don’t want to cook, you don’t want to clear up, you’re shattered”
× “Most are on duty from 6.30am for nine hours a day, with a 30 minute break when they must stay on site”
× “we explained that their children’s future safety was at stake”
× “I am losing pay as the strike days tick by”
× “ I get goose bumps when I’m standing in the a crowd of demonstrators with so many people supporting us. There is no way we will give up”
× “we will keep going till the end”
× “the French are lazy, they have one of the lowest retirement ages in Europe”
×The real reasons for Sarko's obsessive destruction of the state pension system are completely prosaic”
× “Sarkozy has stuck his neck out on a guillotine”
× “Sarkozy needs to come up with certain acceptations to not receiving full pensions until 65/67”
× “ The American school dinners need to be urgently reviewed”
× “ We need to get our pensions before we are to arthritic to enjoy them”
× “ There are around one million of us against the reform”
× “ Sarkozy needs to listen the street smell like zoos”
× “ I am pissed off as i haven’t been able to get home for 3 days”
× “ There are actually very few union workers involved in the protests, in Paris. They all seem to be students puffing on cigarettes and listening to music”